Knob Creek, an American whiskey brand owned by Beam Suntory, invites on-premise and off-premise store owners and buyers to their distillery to taste and select single barrels as unique offerings to their customers. The goal with this shoot was to highlight this one-of-a-kind experience, as well as the process the whiskey goes through from distillation to bottle. These images were used in ongoing marketing efforts directed toward store owners and buyers.